Jacques Marie Mage — Japanese craftsmanship, digital presence
Independent project through Omencraft
Challenge. Los Angeles eyewear brand Jacques Marie Mage needed a Japanese-language website that reflected the character of its high-fashion collection and the craftsmanship of its pieces, handmade in Japan.
Colin’s contribution. Through Omencraft, Colin designed and developed the responsive website, bringing design consulting, front-end development and photo editing together in one digital experience.
Delivered. A Japanese-language website designed for desktop and mobile, with imagery and layouts that give the product and its craftsmanship room to lead.
日本のものづくりを伝えるデジタル体験
課題：ロサンゼルス発のアイウェアブランドJacques Marie Mageの個性と、日本の職人が手作業で生み出す製品の魅力を、日本語のウェブサイトで伝えること。
担当・制作：Omencraftを通じて、コリンはレスポンシブサイトのデザインとフロントエンド開発を担当。デザインコンサルティングと写真編集を組み合わせ、PCとスマートフォンで製品と職人技を見せる日本語サイトを制作しました。
Tabérumo — Opening the brand to a broader audience
In partnership with Remark KK
Challenge. The raw spirulina brand’s previous identity spoke primarily to women. Its next chapter needed to welcome men as well, while presenting a consistent brand across products, marketing and online shopping.
Colin’s contribution. Through Omencraft’s partnership with Remark, Colin helped develop the positioning and identity system: a refreshed logo, clearer name spelling, colour palette, typography and nature-inspired graphics.
Delivered. The system extended into website design, packaging and merchandise, photography, video, printed and digital marketing, and sporting-event booth design—connecting the brand across physical and digital touchpoints.
より幅広い人に届くブランドへ
課題：女性を中心に訴求していた生スピルリナブランドを、男性にも親しみやすい存在にし、商品からオンラインまで一貫した表現を整えること。
担当・制作：Remark KKとの協働で、Omencraftを通じてブランドのポジショニングとアイデンティティを開発。ロゴ、名称の表記、色、書体、自然をモチーフにしたグラフィックを刷新し、ウェブ、パッケージ、販促物、写真、動画、スポーツイベントのブースへ展開しました。
Go Myoko — A destination identity beyond ski season
In partnership with Remark KK
Challenge. Myoko Adventures wanted to attract international and Japanese visitors, distinguish its hotels and ski resorts from established destinations, and express Myoko Kogen’s appeal as a year-round place for sport and nature.
Colin’s contribution. Working with Remark through Omencraft, Colin developed a destination identity inspired by the mountain: bold geometric lettering, Japanese kanji and a snowflake motif, balancing local character with an energetic sense of adventure.
Delivered. Brand positioning, logo and identity system, website design, merchandise and printed and digital marketing brought the Go Myoko idea into a consistent visual language.
スキーシーズンを超えて伝える、妙高の魅力
課題：国内外の旅行者に向けて、妙高高原のホテルやスキーリゾートの個性を示し、四季を通じてスポーツと自然を楽しめる目的地として伝えること。
担当・制作：Remark KKとの協働で、Omencraftを通じてポジショニングとブランドアイデンティティを開発。山から着想した幾何学的な文字、漢字、雪の結晶を組み合わせ、土地の個性と冒険心を表現。ロゴ、ウェブ、グッズ、印刷・デジタル販促物へ展開しました。
IWA Sake — A Japanese product, an international digital experience
Independent project through Omencraft
Challenge. IWA’s blended sake, made in Japan for a high-end international audience, needed a digital presentation that carried the brand across languages and screens.
Colin’s contribution. Through Omencraft, Colin designed the multilingual website and branded newsletters, combining responsive web and mobile design, user experience and photo editing.
Delivered. Website and newsletter designs that connect the product presentation with an ongoing brand communication experience for an international audience.
日本の酒を、世界へ伝えるデジタル体験
課題：日本で造られるブレンド酒IWAの魅力を、海外の高級市場に向け、複数言語とさまざまな画面で伝えること。
担当・制作：Omencraftを通じて、多言語ウェブサイトとブランドのニュースレターをデザイン。レスポンシブ設計、ユーザー体験、写真編集を組み合わせ、商品紹介と継続的なブランドコミュニケーションをつなぐ表現を整えました。
Karma Ace — From artist collaborations to a shoppable brand
Independent project through Omencraft
Challenge. The Tokyo pop-art brand needed a recognisable identity and an online store that could bring original artwork and collaborations with local artists into one customer experience.
Colin’s contribution. Through Omencraft, Colin designed the core identity and visual system and developed the Shopify storefront, connecting brand expression with responsive shopping design.
Delivered. Brand identity, website and storefront, illustration, product photography and printed and digital marketing assets gave the artwork a consistent setting across products and communication.
アーティストの作品を、買い物までつながるブランドへ
課題：東京のポップアートブランドとして、オリジナル作品と地元アーティストとのコラボレーションを、一つのブランドとオンライン体験にまとめること。
担当・制作：Omencraftを通じて、ブランドの基本要素とビジュアルシステムを設計し、Shopifyストアを構築。レスポンシブサイト、イラスト、商品写真、印刷・デジタル販促物を制作し、作品から商品、コミュニケーションまで一貫した表現を整えました。
Tria Beauty: Agency of Record
In partnership with Remark KK
Tria Beauty is a global laser technology manufacturer which creates many high-tech products in the beauty category. They manufacture the number one selling laser hair removal device worldwide.
For over two years Remark KK was agency of record for Tria. Omencraft led creative and user experience across all consumer touchpoints, including digital web, social media, and packaging design.
Omencraft’s scope of work
Brand Strategy
Brand Positioning
Identity System Design
Web Design
Product Packaging Design
Digital and Printed Marketing Assets
Product Photography
Video Production and Editing
Social Media Design Direction